Swap N Go (SNG Token)

Executing a High-Impact Launch & Awareness Campaign for a DeFi DEX Project

Overview

Swap N Go is a DeFi decentralized exchange (DEX) project powered by the $SNG token. As a new entrant in the competitive DEX space, Swap N Go required a comprehensive token launch campaign designed to drive trading volume, expand its community, and establish strong regional and global brand awareness.

Ecoopex partnered with Swap N Go for an 8-week activation campaign, delivering integrated marketing, PR, influencer, and community-building strategies to maximize visibility and adoption.

Services Provided

Ecoopex managed a full-stack growth campaign, including:

  • Marketing & Design – End-to-end creative campaign assets and branding.

  • Influencer Marketing – Partnering with global KOLs across Twitter, Telegram, and YouTube.

  • Social Media Management (SMM) – Scaling presence on Twitter, Telegram, and community platforms.

  • Public Relations (PR) – Securing placements in crypto and mainstream media outlets.

  • Business Development (BD) – Engaging projects and partners to expand ecosystem reach.

  • Community Management – Growing and moderating Telegram and Discord communities.

  • Content Creation – Generating consistent narrative-driven posts, threads, and campaign materials.

Approach

Ecoopex structured the Swap N Go campaign around awareness-to-activation stages:

  1. Token Launch Momentum


    • Coordinated marketing and PR around launch events.

    • Built hype with influencer pushes and trending campaigns.

  2. Influencer & Trending Campaigns


    • Onboarded crypto KOLs across multiple regions to promote $SNG.

    • Achieved trending on Crypto.com, CoinGecko, and Reddit to generate FOMO and visibility.

  3. Community & Content Growth


    • Built a structured community funnel for onboarding and engaging holders.

    • Produced consistent content streams (tweets, visuals, updates) to sustain traction.

  4. Partnership Development


    • Supported ecosystem growth by initiating BD conversations with exchanges, DeFi projects, and communities.

Execution

  • Influencer Ecosystem: Partnered with global influencers to amplify launch visibility.

  • Trending Campaigns: Secured trending slots on Crypto.com Price, CoinGecko, and Reddit (CryptoMoonShots).

  • Community Building: Expanded community base with 1,200+ new holders.

  • PR Coverage: Deployed campaign-focused PR content to highlight token launch and features.

  • Volume Impact: Strategically timed campaigns aligned with launch trading windows to maximize activity.

Results

Ecoopex’s launch campaign generated strong visibility and traction for Swap N Go:

  • Trading Volume: $3.5M+ within 8 weeks.

  • Holders: 1,200+ new holders added.

  • Influencers Engaged: Multiple KOL campaigns executed across regions.

  • Trending Achievements: Featured on Crypto.com, Reddit, and CoinGecko trending lists.

  • Community Growth: Sustained engagement through active Telegram & Twitter campaigns.

  • Partnership Development: BD outreach positioned Swap N Go for long-term ecosystem collaborations.

Conclusion

Ecoopex’s integrated launch and awareness campaign successfully positioned Swap N Go as a competitive player in the DEX space. By driving over $3.5M in trading volume, securing trending placements, and onboarding 1,200+ holders, the campaign built strong foundations for continued growth.

This case illustrates Ecoopex’s ability to deliver scalable, launch-focused strategies that blend influencers, PR, and community growth into measurable results for DeFi projects.

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